A Use For Klout!
Regular readers will know I don’t like influence-metric peddlers Klout very much. However I have finally discovered a use case for them: they make an excellent empirical test of the effectiveness of parody Twitter accounts.
Take, for instance, the viciously funny and sharply observed @peanutfreemom. She has a Klout score of 75 - very high indeed for a non-celebrity. She is a “Thought Leader” - and has particular influence in “parenting” and “allergies”. She is also a comedy account, of course. So her rating - and more specifically its breakdown - speaks volumes about her effectiveness, and for that matter about Klout’s.
